The purpose of building a website is definitely to promote your own products. If you want to promote your products, you must do Baidu rankings. If Baidu has a good ranking, your product will be searched by more users and have the opportunity to gain more customers and transactions from Baidu.
So the question is, what kind of website Baidu ranking will be better?
The main factors affecting Baidu ranking are as follows:
1. Server stability
The stable operation of the website server is the basis for Baidu's ranking. The website often cannot be opened and the ranking will definitely not be good. It is recommended that you choose a powerful IDC service provider, such as Alibaba Cloud.
2. Url pseudo-static
If the URL is dynamic, it is not conducive to Baidu ranking. It is recommended that the website URL must be pseudo-static or fully static. In addition, the shallower the URL directory level, the more favorable it is for ranking.
3. Keyword layout
It is recommended to layout 1 to 2 keywords for 1 page. Too many keywords will lead to poor ranking for all keywords.
4、nofollow
For links that are not relevant to the page, or external links, it will actually dilute the weight of the website. For such links, nofollow should be added to prevent weight dilution.
5. H1 label
The h1 tag mainly tells the search engine the keywords to be optimized for the main core of the page, so it is very important to add h1 to the code for the general article title
6. Internal chain
After the website has a certain inclusion, the reasonable addition of the internal chain can actually greatly improve the keyword ranking, and this is usually ignored by many people. Even some large websites do not consider the function of the internal chain when developing in the background. Regarding this, Weaving Dream 58 build website has been considered very early. This function is available in the background of Weaving Dream 58 free trial website.
7. External links
This point goes without saying. Nowadays, SEO is the national market. Even if many business owners do not understand SEO, they know that external links are very important. On the one hand, external links can attract traffic, and on the other hand, they can also improve keyword rankings.
8, user experience
Many people do not pay attention to this point, in fact, user experience is the most important, when users search for a keyword into your website, bounce rate is very high, the ranking of this keyword will quickly drop, otherwise, it will be improved, so be sure to do a good job of user experience, on the one hand, the website page must look comfortable, on the other hand is really to have real products and services can bring value to users.
Today, I will mainly list the above factors that affect Baidu's ranking. In fact, there are many factors such as robots, image alt tags, etc. that will also have a certain impact on rankings. After 5810 years of experience accumulation and research, all SEO optimization related functions have been integrated into the background of the website. Therefore, friends who use 58 to build websites don't have to worry about SEO optimization.
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